DISPATCH FOR MAC
An App Store metadata workflow for indie developers
Research the search intent, write the store story and check the assets as one connected launch task.
Metadata works as a system
The title, subtitle, keywords and screenshots should explain the same product from different angles. A workflow that keeps them together makes contradictions easier to spot before submission.
Review before you upload
Use Dispatch to make the decisions visible and the next revision clear. See the tools for indie App Store launches.