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Satisfice: meaning, pronunciation and examples

Satisfice verb. To choose an option that is good enough rather than search on for the best one.

How to say it

SAT-is-fyse/ˈsatɪsfaɪs/

3 syllables, stressed on the first (SAT).

Satisfice in a sentence

Faced with forty brands of toothpaste, most shoppers satisfice and grab the familiar box.

In a crisis, firms satisfice: any workable plan beats a perfect one next month.

Similar and opposite

Similar:

  • settle
  • make do

Opposite:

  • optimise
  • maximise

Where satisfice comes from

Made popular by the economist Herbert Simon in 1956, blending satisfy and suffice.

Test yourself

Which word fills the gap?

In a crisis, firms _____: any workable plan beats a perfect one next month.

  • satisfice
  • apprise
  • liaise
Show the answer

satisfice: In a crisis, firms satisfice: any workable plan beats a perfect one next month.