Shop Maker guide
How to sell online free with Stripe payment links
A payment link is a checkout page for one product that Stripe, PayPal or another provider makes for you. Shop Maker puts your products in a free online shop with a Buy button for each one that opens its payment link, so you take orders without a monthly fee, an account or a shop platform.
How payment links work
Payment providers such as Stripe and PayPal can make a link for a product: whoever opens it sees the product and its price and can pay by card, Apple Pay or Google Pay. The provider takes a small fee from each sale, sends the receipt and keeps the order for you, and the money goes to your bank.
That’s all a small shop needs to take an order. What it doesn’t have is a page showing everything you sell, which is what Shop Maker adds.
Make a Stripe payment link
- In your Stripe Dashboard, open Payment Links and press + New.
- Add the product: its name, price and a picture. Turn on Let customers adjust quantity if they might buy more than one.
- If you post it, tick Collect customers’ addresses.
- Press Create link and copy it. It starts https://buy.stripe.com/.
PayPal, Gumroad, Lemon Squeezy, Square and Ko-fi all make product links too, and they all work the same way in your shop.
Put your products in a shop
- Open Shop Maker and pick a template, or start blank.
- Add a product: a picture, a name, a price and a few words. Put a sale price in Was to show it on sale.
- Paste its payment link. Shop Maker shows who takes the payment, like “Pay with Stripe”, under the button.
- Add your delivery and returns details and your email, so people can ask questions.
- Tap Share for a link or a QR code for your stall, or download your shop and put it online at your own address.
What it costs
Shop Maker takes nothing from your sales and has no monthly fee. Your payment provider charges its usual fee for each payment. A free shop holds twelve products; Shop Maker Pro ($2.99 once) holds up to 100.
Questions
Is there a basket?
No: each Buy button opens one product’s payment link. A Stripe link can let customers choose how many they want.
Do you see my orders or money?
No. Payments, receipts and orders stay between you, your customer and your payment provider.
Can I mark something sold out?
Yes: hold the product and choose Mark sold out. It stays in your shop with its button switched off.
Can I use my own domain?
Yes. Download your shop, put it on a host such as Netlify, and add your domain there.