What gets tracked
Published changes
Record title rewrites, meta description edits, content updates, internal links, and other reviewed SEO work.
Before and after
Keep the original page state beside the new state so you can see exactly what changed.
Search Console baseline
Capture clicks, impressions, CTR, and position at publish time so you are comparing against a real starting point.
Impact checkpoints
Review the result at 7, 14, and 28 days, then decide whether the change was a win, loss, or inconclusive.
Why this matters
Without change tracking, SEO work turns into memory and guesswork. You remember that something was changed, but not what it was, when it happened, or whether the traffic movement was related.
Rank keeps that history close to the work. That makes it easier to do small experiments, avoid repeating bad ideas, and show clients or yourself what actually moved the numbers.
Who it is for
This page is for founders, consultants, and small teams who make regular SEO edits and want a calmer record of the outcome. If you already know why tracking matters, Rank makes it practical on a Mac.
If you care about what changed and whether it worked, Rank is the Mac app built around that loop.