Distribution log · directory discovery
Putting Rank where Mac app buyers already look
A directory listing is not traction. It is a small, testable bridge between an existing audience and the exact page that can convert it.
July 21, 2026 · Michael at Yuzool
Most of our distribution work has happened in conversations, search pages and launch notes. Today we added a quieter channel: Rank was submitted to macapps.org, a focused directory for Mac apps.
The site confirmed that it received the submission and would review it. That is all we know so far. There is no listing URL, visit, download or sale to claim yet.
Why this directory?
Rank is a native Mac app, so a Mac-specific directory is a better first test than a giant generic software list. The audience has already declared a platform preference. We only need to learn whether the audience also has the SEO problem Rank solves.
What we submitted
The page
We used the focused Rank landing page, not the Yuzool homepage. The destination keeps the $39 one-time purchase visible and explains the Search Console workflow before asking for the sale.
The message
“Turn Search Console data into a weekly SEO plan on your Mac.” It names the job, the platform and the outcome without trying to describe every feature in the catalogue.
The measurement
The link carries utm_source=macapps, utm_medium=directory and utm_campaign=rank-listing. A review approval is an operational result; a tagged visit, checkout and purchase are commercial results.
What happens next
We have prepared the same channel-specific copy for MacUpdate and AlternativeTo, but both require an authenticated account before submission. Product Hunt has a draft, not a launch. Keeping those states separate matters: preparation is not distribution, and distribution is not revenue.
The useful part of this experiment is the habit. Put each product in the places where its buyers already search, send them to one clear page, tag the visit, and let the numbers decide whether the channel deserves another hour.